Built for creative industries
Front Row Insurance Brokers was born from the entertainment world — and we’ve never left it. Founded in 2009 through the merger of Jones Brown’s entertainment division and Focus Entertainment Insurance Brokers, we hit the ground running by insuring over one billion dollars in production budgets in our first year.
Today, we operate out of five offices across Canada and the United States: Vancouver, Toronto, Montreal, Halifax, and Los Angeles. Our team provides insurance and risk management consulting services exclusively for the entertainment industry, because when you focus on one thing, you get very good at it.
We’re not an outside service provider checking a box. We’re engaged in the work our clients do. We attend the same festivals, follow the same productions, and speak the same language. That’s why the industries we serve consider us one of their own.
Coverage for every corner of the entertainment world
As one of North America’s largest entertainment insurance brokerages, we’ve built strong relationships with leading insurers and developed a range of unique, industry-backed programs. Our specializations include:
Film and television
Producers, broadcasters, documentary filmmakers, music video production, corporate and industrial productions, and animation companies.
Production infrastructure
Post-production houses, film studios, equipment rental companies, sound stages, and other services allied to the entertainment industry.
Music
Musicians, touring artists, tour liability, sound and recording studios, and services allied to the music industry.
Live events and theatre
Live theatre companies, special events, concerts, venues, sound and lighting companies, and equipment rental houses.
Photography and visual arts
Professional photographers, photo studios, gallery exhibitions, and visual arts events, from commercial shoots to fine art installations.
Digital and media
Digital content producers, software technology companies, book publishers, magazine and newspaper companies, and advertising agencies.
Why creatives choose Front Row
Specialized expertise, not a sideline
Entertainment insurance isn't something we dabble in; it's all we do. As a highly specialized brokerage, we understand the unique risks of production schedules, live performances, touring, and creative work. That depth of knowledge means smarter coverage tailored to how you actually work.
We speak your language
We're skilled communicators with deep insight into the entertainment industry. Whether you're a first-time filmmaker or a seasoned touring musician, we provide helpful information in clear language so you can make decisions that are right for you, without wading through insurance jargon.
Artist-friendly and solution-driven
We're known across the industry as artist-friendly for a reason. We don't just process policies; we look for ways to make things better. We're innovative, progressive, and always working to find solutions that keep your project moving forward.
Relationships, not transactions
We value the strong personal relationships we share with our clients. We're accessible, responsive, and genuinely interested in the work you're creating. When you call Front Row, you're talking to someone who knows your name and your project.
Industry-leading partnerships
As one of North America’s largest entertainment insurance brokerages, we’ve built strong relationships with leading insurers. That means we negotiate on your behalf to find the best coverage at the best price, including options you won’t find anywhere else.
Thought leaders, not just brokers
We're regularly invited to speak at universities, trade associations, guild events, and broadcaster conferences. We don't just sell insurance to the entertainment industry; we actively contribute to the conversations shaping it.
Recognized partners in the creative community
We’re a preferred insurance provider for members of leading entertainment organizations, including the International Documentary Association (IDA), the Society of Composers, and Women Make Movies (WWM).
We’re also routinely invited to share our expertise at panel discussions, university lectures, entertainment trade associations, guild events, government funding agencies, and broadcaster conferences. We don’t just insure the entertainment industry, we actively contribute to it.
Ready to protect your next project?
Whether you're wrapping pre-production, booking a tour, or planning an event, Front Row is here with coverage built for what you do. Talk to our team and find out why creative industries across the US trust us with their biggest projects
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Client support