The Front Row View (entertainment insurance blog)

Brain Drain North: L.A. Broker Joins Front Row Insurance in Vancouver

Written by David Hamilton | Dec 8, 2011 12:42:00 AM

Mike Groner tapped to bring skill, initiative and innovation to the brokerage house

Vancouver, BC, September 30, 2011 – Front Row Insurance, specialized entertainment insurance brokers, has announced the addition of an experienced entertainment broker to its Vancouver office. Mike Groner, who has been a successful manager at two of California’s most venerable and trusted insurance companies, will now provide the special-market brokerage house with compelling marketing and promotion of the innovative programs it has been offering since the company’s founding in 2009.

According to David Hamilton, president of Front Row, Mike will use his LA experience to service film and new media producers in Vancouver as well as managers of fairs and festivals. “Due to our size and volume with the insurance companies, we have rates and coverages that help us stand apart, and Mike knows how to effectively communicate those benefits to professionals in the industry who will gain from Mike’s expertise,” Hamilton says. “With Mike’s help, our clients will have more time to make films and promote festivals instead of wasting time trying to find out how to best protect their assets."

Groner began his career in e-marketing as vice president with an online skateboard retailer, before moving into entertainment insurance with such firms as CMM Entertainment as an account manager, and Truman Van Dyke as director of sales and marketing. Both are respected brokerages in California, with decades of experience. At CMM, he handled proposals and summaries for many top clients involved with production, touring, and special events. At Truman Van Dyke, he was responsible for the development of two new insurance programs for the entertainment industry that were very successful for the company and its clients.

Related: Launch of event insurance in the US